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Channel CMO

Playbook · free download

The 2027 AWS partner marketing plan

A fill-in template and a checklist for your year with AWS: goals, programs, funding windows, events and proof. In English or in French.

What's inside

  • A one-page plan your AWS team can read in five minutes
  • A quarter-by-quarter calendar with funding and event windows
  • A checklist for every funding request: what to plan, what to prove
  • A co-marketing checklist for using the AWS name and logo
  • A worked example for a Montreal consulting partner
Cover of The 2027 AWS partner marketing plan, a Channel CMO playbook

Get the playbook

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Want it filled in with you?

The Diagnostic ends with your 90-day plan and a funding map, built with your team.